ITS Australia announces Mobility as a Service Research Project
Melbourne 21 March 2018 Intelligent Transport Systems Australia (ITS Australia), the peak body for the intelligent transport systems industry in Australia, together with the iMOVE CRC, has today announced a project to better understand what Mobility as a Service means for Australia and, importantly, what Australians think.
Mobility as a Service (MaaS) is the integration of multiple modes of transport into a single, inter-modal travel service, accessible on demand. The fundamental point of MaaS is to put the users at the centre of transport and mobility options, with accurate and real-time information about modes, routes, and service availability, including public transport, ride-sharing, bikes, and walking and parking, helping travellers get to where they want to go more easily. A full MaaS ecosystem can offer people real choice and improve mobility outcomes for them as individuals all based on their individual needs, handling everything from accessibility needs, special requests and payments.